艺术管理

• All students complete a capstone seminar that channels the knowledge they’ve accumulated into a discipline-specific project under close faculty guidance. Chatham is one of the few universities across the country that offers such an independent and student-driven program.
• Chatham is walking distance to many of Pittsburgh’s best loved arts institutions and organizations, 包括 卡内基艺术博物馆, 卡内基音乐厅, 弗里克美术博物馆.

市场营销原理

This course introduces students to the basic concepts of marketing strategy and management. Basic marketing concepts such as strategic segmentation, 针对, 定位, 产品设计, 定价, 促销活动, 分布也包括在内. Environmental sustainability is analyzed from the consumer perspective.

视觉文化概论

Visual culture can be understood as the practice of scrutinizing visual items in both elite and popular culture; of determining how and what they mean to a variety of audiences; and of examining how those meanings might slip, 改变, or be 改变d according to both context and audience. Students examine a broad range of visual materials—from paintings to films—through the term of study.

媒介素养

学生探索数字基础, 媒体相关历史, 理论框架, critical examination of production elements as they discover how computers are radically changing the way image-makers create and present their work. Students will gain a working knowledge in digital photo editing, 视频编辑, a variety of other creative software applications.

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